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Brand and Social Media Director: Nisha Balaraman

4/4/2021

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Nisha Balaraman

The new UXRS Brand and Social Media Director

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Nisha Balaraman is a user experience researcher at SAP Labs based in the California bay area. Nisha completed her B.S. in Cognitive Science with a focus in Human Computer Interaction from the University of California, San Diego. She previously worked in several other roles at SAP in user assistance development and product management. Nisha is passionate about education and community-building and is a part-time dance teacher, company performer, and social media manager for her dance school outside of work. In her free time, Nisha enjoys travelling, reading, and cooking.

Why would you like to be the UXRS Brand and Social Media Director?
I would love to engage with the broader UX research community and be a part of an organization that cultivates a learning environment that focuses on an often overlooked, but crucial part of the UX space. 

What contributions do you hope to make during your service for UXRS?
I really hope to strategize on ways to grow the community and create branded content that's inviting, consistent, and accessible.  Particularly in the current challenging time, when our lives are rapidly becoming more digital and global, I also hope to utilize the opportunity to grow/strengthen global audiences.

Do you have some suggestions on how Nisha can take the UXRS social media to the next level? Let her know on our social media channels today.
Instagram: www.instagram.com/ux.research.and.strategy
Twitter: https://twitter.com/ux_and
Facebook: https://www.facebook.com/UX-Research-and-Strategy-107790134316377
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